Certificate in Business Intelligence
Program
Studies indicate that there is a correlation between effective use of business intelligence (BI) and company performance. It is the objective of the Certificate in Business Intelligence to enhance business intelligence education opportunities, as well as awareness about BI, through practical and relevant business intelligence training.
On completion of the Certificate in Business Intelligence, you will have the tools you need to create and implement effective business intelligence in your organization.
Implementing an effective business intelligence (BI) strategy can give your company a significant competitive edge. Sophisticated information management of your company's data helps you spot trends more quickly, predict risk more accurately and manage inventory more efficiently. As a result, you are likely to realize:
- Improved revenue
- Improved customer service
- Reduced costs
- Better alignment of strategic goals
Business intelligence can:
- Reveal operational efficiencies and untapped opportunities
- Reveal organizational creativity and culture
- Assist in the analysis of market trends, customer behavior and company capabilities
- Be an asset in producing advantageous business decisions
The Certificate in Business Intelligence consists of three required courses totaling 57 hours of lecture and discussion. 5.7 Continuing Education Units will be awarded to the certificate graduate.
Program Objective
Graduates of this program will be able to:
- Understand the importance of business intelligence
- Identify factors that can impact organizational competitive capability
- Discuss how to manage information more effectively than competitors
- Identify the importance of informational quality and timeliness
- Use business analytics to improve business processes
- Demonstrate principals of BI with an extensive class project
Who Should Attend
- Finance vice presidents
- CEOs sponsoring BI Initiatives
- IT personnel who design/implement BI solutions
- IT directors
- Business and program managers
- People with project management, Lean and Six Sigma training
- Business development officers
- Marketing executives
Contact Veronica Martinez, 657.278.3123, vmartinez@fullerton.edu